“Richard, I know that a lot of your investments paid off very well, but what about the ones that didn’t? Did they have anything in common?”
Koch replied, “They were all different. They had nothing in common except that they failed. The ones that succeeded were all the same. They were star businesses.”
What Koch was implying is that there are many ways to fail.
Every failure story is dramatic. Every failure story is interesting in some way.
But success is often dull.
At least when it comes to business success.
The success story is usually something like, “We implemented systems that work”. “We removed the drama from the areas of our business where there should be no drama”.
Most parts of your business should be boring. They should run like clockwork.
They should run while you’re not around.
If most of your business is not systematized and a little boring, you’re going to have problems down the road.
That’s why I follow my 21-step system. It gives you a step-by-step system for success.
It may not be the most dramatic way to achieve success. (And if you prefer drama, I encourage you just to wing it and fly by the seat of your pants. You’ll get plenty of drama. You’ll also stay broke. I did for awhile. I stayed broke for awhile.)
But when you’re ready to institute some proven, systematic (and OK, maybe a little boring) processes into your business, then check out MTTB…
The process may be boring…but the $1250, $3300 and $5500 commissions won’t be!